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Vehicle Branding FAQ

Why should I choose "partial wrap" vs "full wrap"?

Cost-Effectiveness: Partial vehicle decaling is significantly cheaper because it uses less material compared to a full wrap. This reduction in material results in lower costs for both the materials themselves and the installation process.
 

Smaller Images: Partial wraps often cover less area of the vehicle compared to full wraps. This means that the images or graphics used for partial wraps can be smaller in size and scope. Smaller images require less processing power and time to design, print, and prepare for installation. With less area to cover, the printing and preparation of materials for a partial wrap require fewer resources, including ink, vinyl material, and production time. This not only reduces costs but also minimizes environmental impact by using fewer materials overall.
 

Quick Installation: Installing partial decals typically takes much less time than a full wrap, usually ranging from 3 to 6 hours. This means less downtime for your vehicle, allowing it to be back in operation for business purposes sooner.


Minimal Downtime: Unlike a full wrap which often requires the vehicle to be out of service for a couple of days while the wrap is applied and cures, partial decals can be applied relatively quickly. This minimizes the disruption to your business operations since your vehicle can be used shortly after installation.
 

Ease of Removal: Partial decals are easier to remove compared to full wraps. This is advantageous if you plan to change the design or if you need to return the vehicle to its original state for any reason. The removal process is quicker and typically leaves less residue behind.
 

Replaceability: In case of damage such as scratches or minor accidents, partial decals offer the advantage of being easily replaceable. Sections that are damaged can be reprinted and reinstalled without needing to redo the entire vehicle, saving both time and money.
 

Faster Return on Investment (ROI): Since partial wraps can be installed quickly and the vehicle can return to service almost immediately, they start generating advertising impressions and brand recognition sooner than a full wrap would. This accelerated timeline to ROI is a key benefit for businesses looking to maximize the impact of their advertising budget efficiently.


Conclusion:
Choosing a partial wrap over a full wrap often results in a faster ROI because of the lower initial investment and quicker deployment. Businesses can start seeing the benefits of increased brand visibility and customer engagement sooner, typically within 2-3 significant orders or contracts, compared to the longer timeframe required for a full wrap. This accelerated timeline to ROI makes partial wraps a practical choice for businesses seeking to maximize the efficiency of their advertising budget and quickly capitalize on their investment in vehicle branding.

 

These advantages make partial vehicle decaling a practical choice for businesses looking to brand their vehicles effectively while minimizing costs, downtime, and maintenance efforts.


Additional considerations:​​

Partial wrap installation process is free from some additional risks and complications compare to a full vehicle wrap. 
There are certain considerations regarding the installation process that client should be aware.

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Removal of Vehicle Parts: Full wraps often require certain vehicle parts to be removed or disassembled during the installation process.
This can include handles, front and rear lights, emblems, and other trim pieces. The removal process is necessary to ensure that the vinyl wrap covers all areas of the vehicle seamlessly.

 

Risk of Damage: Removing these parts can potentially lead to damage if not handled carefully. For instance, disassembling handles or lights could result in scratches, dents, or misalignment during reassembly. It's crucial to entrust this task to experienced professionals who are familiar with your vehicle model and know how to handle these components delicately.
 

Cutting and Trimming Process: During the installation of a full wrap, excess vinyl is typically trimmed away to ensure a precise fit. Some installers use knives or cutting tools to trim the vinyl around edges, contours, and openings like doors and windows.

 

Potential Paint Damage: Improper cutting techniques or using low-quality tools can potentially damage the paint underneath the vinyl. This can occur if the knife cuts too deep or if there is debris trapped between the vinyl and the vehicle's surface during cutting. Experienced installers use techniques and tools designed to minimize this risk, such as using sharp blades and applying gentle pressure. 

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